Category: Dynamic Price Insertion

On June 7, we were honored to present our big data infrastructure, DataCore, at Spark Summit in San Francisco, CA.  The presentation focuses on how we leverage Apache Spark to stream available airline fares across all online marketing channels in real-time. Below is our talk: Spark Summit is a leading big data...

What Are Price Extensions? How Can Dynamic Price Insertion Be Used in Price Extensions For Airlines? Price Extension Strategy for Airlines by Campaign Type What are Price Extensions? Price Extensions are prices for different products presented in a carousel format underneath a Google AdWords ad. This allows users to browse...