EveryMundo Blog

Discover how Pacific Coastal's Airline leveraged their Digital Marketing Strategy through airTRFX   One of EveryMundo customers joined us at the Airline Growth Summit to discuss how airTRFX Increased Pacific Coast Airline Online Revenue in their first year since...

Through correlation analysis, we establish a positive association between flight search initiation (FSI) and transactions recorded in eCommerce from Google Analytics, highlighting the relationship between conversions and flight...

Airline and hotel marketers now have the ability to tag all destinations in their network based on Travel Themes. This empowers travelers to filter results according to their travel interests. You can customize EveryMundo's Travel Themes Expansion Sets to match your...

Boost Your Direct Sales Strategy and Revenue by Enhancing the Visibility of Your Vacation Packages Airlines can simplify the task of attracting adventurers in search of their next journey by presenting the most competitive prices for vacation packages. These appealing...

Custom Pages can display any content a brand wants to promote, including real-time prices for themed travel, events, sales, and key information. These pages take only a few seconds to deploy, are ideal to use in marketing campaigns, paid search and are optimized to...

Thank you for being part of our success in 2022! Take a look of some of the things we accomplished together this year:Thank you for being part of our success in 2022In 2022 we launched: airModules Builder: Easily build and deploy Dynamic and Fixed Price airModules on...

The EveryMundo Platform enables airlines to market more than just their lowest real-time fares. Fares can also be displayed as points or miles to drive redemption, as well as by cabin class and branded fares to increase yield and promote the benefits of other premium...

Meet the new Flight Search Panel and Calendar Fare Insights. Travelers constantly seek the best flight deals and frequently modify their travel dates to secure the lowest available fare. Now, airline marketers can entice travelers to make purchases by directly...

Introduction The EM dataLayer, which contains information related to the content displayed on the airTRFX page, serves as a tool to create custom dataLayer objects needed by certain Tag Management Systems like Tealium and Adobe. How to use the EM.dataLayer to create...

Introduction In collaboration with the PROS team, EveryMundo has developed an Airline GA4 transition dataLayer . This structured approach enables tracking of a wide range of ancillary products. The comprehensive dataLayer described in this article may not be...

Hyatt APAC will target guests with its best online room rates using EveryMundo’s unique marketing technology, encouraging guests to buy direct  Miami, Florida – September 19, 2022 - EveryMundo (a PROS Company), Hyatt Joins EveryMundo’s Hotel Rate Marketing Platform....

EveryMundos Marketplace Launches Travel Offer Marketing for Brands for Brands to give airlines, hotels, and other travel brands access to products that increase online direct bookings EveryMundo, a PROS (NYSE: PRO) Company, launched the EveryMundo Marketplace. Us and...

For marketers looking to provide a personalized, seamless pathway to booking for each customer, URL parameters (aka “query strings” or “URL query parameters”) are an essential tool. URL parameters are elements inserted into a URL that can modify elements on a page....

Introduction The EM.context data structure contains all the relevant data within the iFrame where the externalized module is implemented. It allows for the creation of custom dataLayer objects needed by certain TMSs such as Tealium and Adobe. Learn how to use...