Navigate the future of travel
The EveryMundo Platform enables airlines to instantly deploy and manage all of the tools needed to optimize their direct channel. By utilizing the latest Fare Marketing technology, airlines can more effectively target, convert and drive loyalty from travelers.
Our Fare Marketing Products:
Launch pages at scale for your entire network
Visualizations to display fares
Place a real-time fare feed anywhere
Optimize search engine marketing campaigns
Launch airTRFX landing pages at scale for your network.
Once the airline uploads their route list, airTRFX creates TemplatePages for every event, property, or route listed. Improve search engine rankings and provide relevant price information to users who land on these pages.
Custom Pages can be launched for campaigns with real-time prices that are filtered to reflect the terms and conditions of each marketing campaign. Promote themed travel, events, or deals with these pages and set the exact routes, fares, and travel dates to display.
Add airModules to airTRFX Pages to display real-time prices in a variety of visualization. Drive traffic to airTRFX Pages by linking them in display ads, paid search, email, and social media with FareWire, and launch promotional search engine marketing camapigns with airSEM.
Examples of airTRFX Pages (click to enlarge):
Example of a City-To-City airTRFX Template Page:
Launch airTRFX landing pages at scale for your properties.
- Instantly deploy booking pages for every station, city, state, to city, city-to-city, and promotional campaigns
- Customize the look and feel to match your brand guidelines
- Capture traffic from your digital marketing channels using your best real-time prices
- Make it easy for visitors to search, filter, and book directly
- Perform in search engines for keywords your customers are searching
Example of a City-To-City airTRFX Template Page:
Make it easy to search and filter to find the right fare with airModules.
airModules are interactive and engaging fare & flight search displays. They come in various forms, shapes, and sizes, and have different functionalities that are leveraged to meet various goals. Some popular designs include: Histograms, Calendars, Lists, Mosaics, Maps, Carousels, Grids, and more.
airModules can be placed on any page, including airTRFX pages as well as pages outside of airTRFX. The variety of designs offers solutions for users in different stages of the conversion funnel and for traffic generated through all digital channels – search engines, social networks, display ads, email and affiliates.
Examples of airModules (click to enlarge):
Include interactive pricing visualizations with airModules.
- Place airModules on any page to instantly display your best fares.
- Users can filter within airModules to find the best flight and fare for their trip, then immediately enter the booking engine
- Choose from a variety of designs that best meet your needs
- Place airModules on airTRFX pages, your core website, or even on partner pages to turn any page into a booking page.
Place a real-time fare feed anywhere with FareWire.
FareWire is a fully-hosted collection of APIs that allow airline marketers to easily deploy dynamic fare and flight information into their digital marketing channels. This gives airlines the ability to market their fares across the web, and ensures that the prices shown are the most up-to-date.
Place FareWire APIs in ads on Instagram, Facebook, email, banner, retargetting, and paid search. By supporting APIs specific to each digital marketing channel means that each channel gets only the content needed to match the business rules in place.
Examples of FareWire in advertisements (click to enlarge):
Display real-time prices across all marketing channels with FareWire.
- Easily deploy real-time prices across all digital marketing channels, including email, social media, display, retargeting, and more.
- Target likely customers with your most attractive rates for properties they are interested in.
- Send emails to your loyal customers that include your best rates for weekend getaways, special events, and other marketing promotions.
- Link FareWire ads to your airTRFX pages to provide a seamless direct booking experience.
Plan, deploy, manage and optimize search enging marketing campaigns with airSEM.
airSEM is a suite of data-driven Search Engine Marketing tools that empower airlines to increase their online penetration and grow their direct channel.
With these tools, airlines are able to launch unlimited search engine marketing campaigns with optimized bidding, promotions, and include real-time fares in relevant market currency for every route in more than 30 languages.
Create sophisticated Search Engine Marketing campaigns with airSEM.
- Launch unlimited search engine marketing campaigns with optimized bidding, promotions, and include real-time room rates.
- Leading SEM technology optimized for Google, Bing and other search engines.
Ready to grow your direct channel?
Let’s get started.