FareWire^®

APIs delivering on-demand prices & information

Deploy real-time prices and offers across your digital marketing channels.

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Attract customers with your best prices

FareWire is a fully-hosted collection of APIs that display real-time information in any digital marketing channel.

Place FareWire APIs in any digital marketing

FareWire comes with pre-built APIs designed for each type of digital marketing channel. This makes it easy for marketers to select the API they need for the channel they are targeting.
Customizable APIs can be created using FareWire+.

Include real-time prices in paid search

FareWire for Search enables real-time prices to be in the text of paid search ads. When a user enters a search query for your keywords, your ad will ensure your best real-time prices are visible.

FareWire for Search supports multi-channel integration with Google, Bing, and Search Ads 360.

Benefits:

✓ Provides real-time prices and information for all routes, destinations, and events in paid search ads.
✓ Integrates with airSEM to enable marketing teams to create, launch, and manage ads that can include real-time prices, increasing click-through and conversion rates.
✓ Using airTRFX landing pages and airModules will improve the conversion rate and quality score.
✓ Unlimited consumption of pricing data at a fixed fee – no surprises.

Add real-time prices to social media campaigns

FareWire for Social Media enables real-time prices to be added to Facebook and Instagram campaigns. Target customers with the lowest prices available for their location, and link to pages where users can find the same real-time prices to book.

Facebook’s targeting capabilities and FareWire's flexile configurations will help you strategically target customers across social media platforms.

Display real-time prices and content on pages of your choice

FareWire powers external price delivery for digital ads, enabling airlines to add their lowest real-time prices to banners across different placements to targeted audiences.

Link your best real-time prices and content to airTRFX pages where visitors will see the same real-time prices available and be able to initiate a flight search, hotel room search, or ticket purchase.

Multi-Channel integration with Google ads, DV360, and Criteo is built in.

Display real-time prices in email, fare alerts, SMS notifications, and more

FareWire apps is used to integrate real-time prices in third party applications.

We partner integrate with other applications to enable dynamic marketing emails and notifications that enhance the customer relationship and increase website engagement.

Benefits:

✓ Integration with EveryMundo partners including Volantio, Movable Ink and Attentive.
✓ Unlimited consumption of pricing data at a fixed fee – no surprises.
✓ Automatically generated links to send users to airTRFX pages.
✓ Customized routes and dates based on specific business needs.
✓ USDOT compliant.

Build customizable APIs to deliver dynamic pricing into web applications.

FareWire+ is a developer tool that is fast, easy and enables users to implement customized APIs. FareWire+ supports multiple travel classes and redemption units for Loyalty programs*.

Here’s some of what you can expect from FareWire+:

✓ Customized routes, dates, currency, and outputs can be placed on any page.
✓ Unlimited consumption and routes at a fixed fee without any surprises.
✓ Automatically generated links to send users to airTRFX pages.
✓ Integration with ‘smart response’ when passing language and market.
✓ USDOT compliant.
*Displaying Travel Classes and Redemption Units requires an Expansion Set subscription.