FareWire®
APIs Delivering On-Demand Prices and Information
Easily deploy pre-configured price information into your digital marketing channels and web applications with FareWire.
FareWire is a fully-hosted collection of APIs that enable the display of dynamic information into digital marketing channels. This enables airlines and hotels to market their prices across the web and ensures that the prices shown are the most up-to-date.
With FareWire Ads, FareWire Apps, and FareWire+ marketers can display dynamic fare and flight information in their digital marketing channels and in web applications. FareWire APIs are specific to each digital marketing channel ensuring that each channel gets only the content needed to match the business rules in place.
See the different FareWire options EveryMundo has to offer:
FareWire Ads
FareWire Ads for Search: Power real-time fare feeds in Search Ads
Add a FareWire endpoint to paid search ads to perform for keywords in search engines. When a user enters a search query for your keywords, your ad will ensure your best real-time fares are visible to users with FareWire for search.
FareWire for Search supports multi-channel integration with Google, Bing, and Search Ads 360.
Benefits:
- Provides real-time fare attributes in search ads
- Improves conversion rates with real-time and dynamic fares for every route in every impression
- Integrates with airSEM to enable marketing teams to create, launch, and manage ads that can include real-time prices, increasing click-through and conversion rates.
- Using airTRFX landing pages and airModules will improve the conversion rate and quality score.
FareWire Ads for Social Media: Add real-time fare feeds to Social Media Ads
Examples of FareWire Dynamic Fares in Facebook and Instagram Ads (click to enlarge):
FareWire Ads for Display
Display real-time fares and content on the pages of your choice, then link to airTRFX pages where visitors will see the same real-time fare available and be able to initiate a flight search, hotel room search, or ticket purchase. Multi-Channel integration with Google ads, DV360, and Criteo is built-in.
Examples of FareWire for Display (click to enlarge):
FareWire Apps
The collection of APIs enables dynamic marketing emails and notifications that enhance the customer relationship with the airline and increase website engagement.
Main Benefits:
- Integration with EveryMundo partners including Volantio, Movable Ink and Attentive
- Unlimited consumption and routes at a fixed fee—no surprises
- Automatically generated links to send users to airTRFX pages
- Customized routes and dates based on specific business needs
- USDOT compliant
FareWire+
FareWire+ is a developer tool that enables users to build customizable APIs to deliver dynamic price information into web applications. It’s a fast and easy implementation and supports multiple travel classes and redemption units for Loyalty programs*.
Here’s some of what you can expect from FareWire+
- Customized routes, dates, currency, and outputs can be placed on any page
- Unlimited consumption and routes at a fixed fee without any surprises
- Automatically generated links to send users to airTRFX pages
- Integration with ‘smart response’ when passing language and market
- USDOT compliant
*Travel Classes and Redemption Units Fare Category Extension require a subscription.
Real-time Prices without calling the GDS or your Res System.
Use FareWire options to get real-time fares on your digital channels
Relevant Flight & Fare Information
Channel Specific APIs
High results accuracy
Cost savings by limiting GDS / RES Calls
External Fare Distribution
Performance Improvements
Want to get real-time fares on any webpage?
We’ll show you how.