Volaris, Mexico’s second largest airline, partnered with EveryMundo to build their Fare Marketing infrastructure with their products: airTRFX, airSEM, airModules and FareWire. Using this robust Fare Marketing System, Volaris has increased organic traffic more than 400% in the first year, and an additional 46% the following year.
With EveryMundo Fare Marketing, Volaris saw a 70% increase in conversions, a 65% increase in web traffic, and a 61% increase in Search Engine Marketing revenue.
“In the first year we increased Volaris’ organic footprint by 400% on Google” – Claudia Martinez, Performance Marketing Manager, Volaris