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Improving Direct Channel results by 4X with Fare Marketing

by Erin Power | Jan 22, 2020 | Case Studies

Volaris, Mexico’s second largest airline, partnered with EveryMundo to build their Fare Marketing infrastructure with their products: airTRFX, airSEM, airModules and FareWire. Using this robust Fare Marketing System, Volaris has increased organic traffic more than...

Increasing SEM Campaign Revenue by more than 6X in 60 days

by Erin Power | Nov 8, 2019 | Case Studies

Cape Air partnered with EveryMundo to develop comprehensive Search Engine Marketing, airSEM®, campaigns to promote all of their routes. Within 60 days of the campaign launch, Cape Air saw massive results. The strategy to maximize CTR by displaying highly relevant ads...

Increasing Click-Through-Rate Using Real-Time Fares in Paid Search Ads

by Erin Power | Nov 8, 2019 | Case Studies

Copa Airlines deployed EveryMundo airSEM® and airDPI®, the EveryMundo tool for dynamic price insertion, in order to display dynamic fares in their paid search ads. These ads would automatically update fares in real-time using User Search Data from Copa Airline’s...

Integrating Amadeus Instant Search into the airTRFX® Fare Marketing Platform

by Erin Power | Nov 8, 2019 | Case Studies

EveryMundo successfully integrated Amadeus Instant Search (“AIS”) into airTRFX® along with FareNet® data for Air Canada, empowering the Air Canada team with new marketing capabilities, increasing fare content completeness, and allowing scalability without incurring...

Increasing Real-Time Fare Content by Integrating PROS FastSearch into the airTRFX® Fare Marketing System

by Erin Power | Nov 8, 2019 | Case Studies

When Air Europa wanted to increase the number of fares on airTRFX® destination and O&D pages, EveryMundo integrated PROS FastSearch into the EveryMundo Platform. airTRFX real-time fares collected by FareNet® were supplemented with PROS FastSearch fares, ...

Powering Real-Time Fares in Google Dynamic Remarketing Campaigns

by Erin Power | Nov 8, 2019 | Case Studies

Aegean, Greece’s largest airline, partnered with EveryMundo to improve their direct channel performance by leveraging EveryMundo Fare Marketing products: FareWire®, airSEM®, and airTRFX®. Their implementation of this Fare Marketing System resulted in their conversion...
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