1. Frontier: Let’s Fly Campaign
Frontier is using airTRFX Custom Pages to promote specific destinations and motivate travel by showcasing experiences from Frontier’s team members.
airTRFX Custom Pages are highly customizable, and Frontier’s “Let’s Fly” campaign includes embedded videos on the Custom Pages of Frontier employees travel experiences at Frontier destinations. These travel videos are also shared across Frontier’s social media channels. By doing this, Frontier’s marketing flows seamlessly with their social media strategy and drives traffic from social media channels to custom pages where visitors can find content that aligns with the rest of the travel messaging.
Each week Frontier highlights one new destination and promotes the lowest real-time fares from popular origins in the U.S. to that destination on their airTRFX pages.
By sharing the videos from Organic Posts on Facebook and Instagram, Frontier increases the reach of their campaign and creates a seamless experience for their users.